Explainer videos will bring your product or service to life
What is an explainer video? If you have a complex product or service, an explainer film offers a clear way to show how your business can help the target audience address a particular need. From tech startups to new products from established brands, in either B2C or B2B, explainer videos on your website can really help you engage with your audience.
Product Explainer Videos
A product demonstration video can transform dull information or complex technology into enticing content, and they come in many different formats from animations, whiteboard videos to app demos. A well-crafted explainer video can help you engage your prospects and begin the journey to conversion in the buying cycle.
Our explainer video service will help you create a video that works for your brand. Our expert team can take care of the production process from start to finish including storyboarding, script consultancy, character design, post-production and voice-over recording. We can also advise on length of video and how to add a call to action that inspires people to buy, donate, invest or fulfil whatever objective you may have.
Animated explainer videos
An animated explainer video can be an effective way to bring your product or service to life and humanise your brand. In an animated video explainer production, the characters can match your brand personas so that they really speak to your target market. Our experience as storytellers comes into its own here; your company or service can be the hero who comes in to save your prospects. To add an extra touch, we could also produce a video with 3D motion graphics.
Our explainer videos
Our portfolio of animated explainer videos goes to prove that they needn’t be dull or boring. For instance, we created this tech explainer film for Zynestra, a cloud computing business, which uses animation and creative storytelling to show the services this company offers. We also produced this explainer animation for PracticeWeb, which revealed their product in a fresh way through characterisation and icon design.
Get in touch to find out how we can help you create the right explainer for your brand.