Video marketing for a disruptor in legal services

02nd April 2019

Our animation for Addleshaw Goddard

Video marketing is one of the best ways to launch a new service by showing rather than telling. That’s why international business law firm, Addleshaw Goddard came to us for a video to introduce a new smart delivery service, “AGID”.

The brief was enticing, as it called for us to step away from Addleshaw’s central branding to launch the new AGID service, a disruptor to the legal world.

Video Production

We worked closely with the AGID team on the creative which combined motion typography with bold colours and stock photography. This resulted in a punchy trailer that embodies the disruptive nature of the new legal service, helping them to attract and reach a new audience.

Video launch and results

Our final animation was launched at Addleshaw Goddard’s AGM and seeded via a social media campaign. It has been effective in introducing and promoting the new service and has captured the attention of new audiences. As a result, there are already plans to create a broader content campaign for the new legal platform.

If you’re looking for a video for your law firm or to launch your new service or product, get in touch.

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